Property investment stats for North Kensington, West London

• The area offers strong rental yields of 4.8%, which is competitive for West London and underpinned by a large private renting population.
• Demand is supported by a high proportion of young professionals and students, with the population aged 20-30 in the 89th percentile and students in the 90th percentile nationally.
• Investors targeting the top-performing postcode district can achieve yields of 4.6%, making it an attractive micro-market within the area.

• Affordability is a real challenge, with a price-to-income ratio of 12.4 and rent-to-income ratio of 52.4%, which could limit future growth or rental increases.
• The unemployment rate is in the 99th percentile, which may affect tenant stability and demand resilience in economic downturns.
• The dominance of social rented housing (99th percentile) means some parts of the market may be less accessible or less attractive for private investors.

Looking ahead, North Kensington's fundamentals remain robust for investors focused on rental returns rather than short-term capital growth. The area has seen capital growth change by 2.9% over one year and by 2.5% over three years, with annualised growth of 0.8% — steady, if not spectacular, for London.

Rental demand is likely to stay high, driven by the youthful and transient population, as well as the area's established reputation with renters. However, affordability pressures and the high unemployment rate could act as a brake on both price and rent rises.

Investors should expect continued stability in rental yields and liquidity, but not dramatic price gains. North Kensington is best suited to those seeking reliable income in a mature, renter-driven market.