A complete guide to property investment in Maida Vale.
Last updated: 18 September 2025
Maida Vale is a sought-after pocket of West London known for its leafy streets and period architecture. The area’s property market is heavily skewed towards private renting, with a private rented housing percentile in the 93rd percentile, and owner-occupation sitting in the 4th percentile. This reflects a local demographic that is young and highly educated, with the population aged 20-30 in the 91st percentile and degree-educated residents in the 89th percentile. Investors will note a median price per square foot of £938 per sq ft, with current asking prices for a 3-bedroom house at £1,925,000 and for a 2-bedroom flat at £749,950.
Rental yields are relatively strong for London, with the area’s average at 5.2% and the top postcode district also offering 5.2%. However, capital values have changed by -3.5% over the past year and by -15.1% over three years, making recent capital growth performance weak.
Median price per sq ft
£938 / sq ft
Average rental yield
5.2%
Capital growth (1y)
-3.5%
Sales in past year
429
* Property stats calculated for last full calendar year (2024).
Live prices in Maida Vale, West London
* Extreme prices clipped for legibility
Median price
£799,975
25% of properties below...
£573,750
75% of properties below...
£1,250,000
Most expensive property
£25,000,000
Live listings
740
Median days on market
69
The outlook for Maida Vale remains stable, if unspectacular, for investors focused on income rather than capital growth. Rental yields of 5.2% are attractive by London standards, and the area’s demographic mix points to continued tenant demand. However, with capital values having changed by -3.5% in the past year and -5.3% on an annualised three-year basis, investors should not expect rapid price appreciation in the near term.
Affordability pressures, as shown by the price-to-income ratio of 9.2 and rent-to-income at 48.8%, may further cap upside in both rents and sales prices. Yet, the area’s high percentage of private renters in the 93rd percentile and young professionals in the 90th percentile or above means rental demand is likely to remain resilient. Overall, Maida Vale offers a relatively liquid and stable rental investment environment, but capital growth prospects appear muted for now.
Average yield (%)
* 2025 data for YTD
Median price per sq ft (£/sq ft)
* 2025 data for YTD
Investment properties in Maida Vale, West London
£650,000
2 bedroom apartment for sale
St Mary's Terrace, London, W2
£450,000
2 bedroom terraced house for sale
Shirland Road, Maida Vale, London, ...
£1,300,000
2 bedroom apartment for sale
Vale Court, Maida Vale, London, W9
£13,250,000
9 bedroom house for sale
Maida Avenue, Little Venice, London...
£650,000 - Guide Price
5 bedroom apartment for sale
Kilburn Lane, London, W9
£260,000 - Guide Price
1 bedroom flat for sale
Admiral Walk, London, W9
On average, properties sell slightly below asking; careful comp analysis is key.
• Median discount: £19,950
• 1 in 4 properties sell at > £30,000 below asking
• 1 in 10 properties sell at > £67,600 below asking
In percentage terms:
• Median discount of 2.4%
• 25% of properties discounted by > 4.5%
• 10% of properties discounted by > 7.2%
Top postcodes for rental yield and (annualised) capital growth
GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:
HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.
Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.
Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.
GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.
Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.
HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.
Data is updated continuously, matched across sources and rigorously validated.