Property investment stats for Mayfair, Central London

• The top postcode district in the area offers a higher rental yield of 3.6%, which may appeal to investors seeking slightly better returns within Mayfair.
• The private rental sector is exceptionally strong, with the proportion of privately rented homes in the 99th percentile, suggesting robust ongoing demand from affluent tenants.
• The area’s prestige and appeal to international buyers provide a level of long-term market resilience that is rare elsewhere in the UK.

• Recent capital growth over one year has changed by -13.6%, indicating some volatility in short-term values.
• The price-to-income ratio of 32.4 and rent-to-income ratio of 72.1% both point to extreme unaffordability for typical buyers and renters, which may limit the pool of potential occupants.
• Liquidity is low, with just 65 annual sales and properties typically taking 134 days to sell, which could pose exit challenges for investors.

Mayfair’s reputation for stability is underpinned by its enduring appeal to global investors and professionals, but recent capital growth has changed by -13.6%, which may prompt caution among those seeking short-term gains. The market remains expensive, with the median sale price for a three-bedroom house at £4,350,000 and a two-bedroom flat at £3,625,000. Rental demand is likely to persist, given the area’s 99th percentile ranking for private rented homes and the high proportion of single occupier households.

However, yields are modest and liquidity remains tight, so investors should focus on long-term value preservation rather than rapid returns. Over the next year, the outlook is steady but subdued; Mayfair’s core strengths — prestige, rental demand and international interest — remain, but buyers should expect a slow market and muted price growth.