A complete guide to property investment in South Kensington.
Last updated: 18 September 2025
South Kensington is a magnet for highly educated professionals and a youthful, cosmopolitan crowd, with the degree-educated and professionals population both in the 99th percentile. The area is dominated by private renters (also in the 99th percentile), and single occupier households are exceptionally common. Families are rare, but the area’s appeal to students and young professionals is clear, given the student population is in the 97th percentile and the 20-30 age group is in the 92nd percentile. Affordability is a challenge, as seen in the price-to-income ratio of 15.9 and rent-to-income ratio of 55.3%, but this is typical for prime London locations.
Sales liquidity is moderate, with properties spending 91 days on the market, and there are 470 annual sales, suggesting a stable if not fast-moving market. Recent capital growth has changed by -5.1% over the past year and by -2.4% over three years, while the annualised growth over three years is -0.8%.
Median price per sq ft
£1,501 / sq ft
Average rental yield
3.9%
Capital growth (1y)
-5.1%
Sales in past year
470
* Property stats calculated for last full calendar year (2024).
Live prices in South Kensington, South West London
* Extreme prices clipped for legibility
Median price
£1,800,000
25% of properties below...
£1,100,000
75% of properties below...
£3,500,000
Most expensive property
£80,000,000
Live listings
1,185
Median days on market
91
Looking ahead, South Kensington’s fundamentals remain robust, especially given its appeal to international tenants, professionals and students. The high proportion of renters and single occupiers, combined with a steady influx of young, educated residents, suggests that rental demand will stay resilient.
While capital growth has changed by -5.1% over the past year and the three-year annualised growth is -0.8%, the long-term stability of the area’s market continues to attract investors seeking security rather than quick gains. The current asking prices for both sales and rents — such as £2,850,000 for a three-bedroom house and £4,875 for a two-bedroom flat — reflect the premium nature of the neighbourhood. Investors should expect the market to favour those with a long-term outlook and a willingness to compete for high-quality tenants, rather than those seeking rapid returns.
Average yield (%)
* 2025 data for YTD
Median price per sq ft (£/sq ft)
* 2025 data for YTD
Investment properties in South Kensington, South West London
£700,000 - Offers Over
2 bedroom apartment for sale
Stanhope Gardens, South Kensington,...
£2,750,000
7 bedroom block of apartments for sale
Redcliffe Gardens, London, SW10
£1,800,000
3 bedroom flat for sale
Wrights Lane, Kensington, London, W...
£2,550,000
6 bedroom flat for sale
Old Brompton Road, Earls Court, Lon...
£9,575,000 - Guide Price
11 bedroom apartment for sale
Onslow Gardens, London, SW7
£415,000 - Offers in Excess of
1 bedroom flat for sale
Point West, South Kensington, Londo...
£450,000 - Guide Price
Studio flat for sale
Rutland Gate, Knightsbridge, London...
Negotiation is the norm — most buyers achieve a meaningful discount.
• Median discount: £50,000
• 1 in 4 properties sell at > £145,000 below asking
• 1 in 10 properties sell at > £258,000 below asking
In percentage terms:
• Median discount of 4.1%
• 25% of properties discounted by > 6.0%
• 10% of properties discounted by > 9.3%
Top postcodes for rental yield and (annualised) capital growth
GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:
HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.
Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.
Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.
GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.
Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.
HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.
Data is updated continuously, matched across sources and rigorously validated.