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Property investment stats for Woking, South East

A complete guide to property investment in Woking.

Last updated: 18 September 2025

Investment summary

Woking sits in the South East with a property market that balances steady demand and moderate affordability. The area’s population is dominated by families and couples, with both groups in the upper percentiles compared to the rest of Britain. The median sale price for a three-bedroom house is £530,000, while two-bedroom flats are currently being marketed at £285,000. Rental yields are competitive, with an average of 5.7%, and the top-performing postcode district delivers up to 5.6%.

Liquidity is reasonable, with properties spending an average of 60 days on the market and annual sales volume at 944. Buyers are typically able to negotiate, as the median discount to asking price is £8,000 (the typical achieved discount).

Image of Woking, South East

Key investment stats for Woking

Median price per sq ft

£483 / sq ft

Average rental yield

5.7%

Capital growth (1y)

-1.9%

Sales in past year

944

* Property stats calculated for last full calendar year (2024).

Live property stats in Woking

Live prices in Woking, South East

* Extreme prices clipped for legibility

Properties for sale

Median price

£475,000

25% of properties below...

£280,000

75% of properties below...

£750,000

Most expensive property

£12,000,000

Live listings

531

Median days on market

60

Should you invest in Woking?

Opportunities

  • The area offers strong rental yields, with an average of 5.7%, and the leading postcode district providing up to 5.6%.
  • Woking’s population is highly educated and professional, sitting in the 80th and 77th percentiles respectively, which supports stable rental demand.
  • The price-to-income ratio of 5.3 and rent-to-income ratio of 22.1% suggest a level of affordability that is attractive compared to many areas in the South East.

Risks

  • Capital growth over the past year has changed by -1.9%, indicating recent price movement has not been positive.
  • Properties are achieving a median discount to asking price of £8,000 (the typical achieved discount), which could reflect cautious buyer sentiment.
  • The annualised growth over three years is 1.0%, so investors seeking fast capital appreciation may find returns modest.

Outlook

Looking ahead, Woking’s fundamentals point to a stable if unspectacular twelve months. The area’s strength lies in its consistent rental demand, supported by a well-educated, professional population and a strong family presence. Rental yields remain solid at 5.7%, and the local market’s liquidity — with properties spending an average of 60 days on the market — should appeal to investors seeking reliable turnover.

Capital growth may remain muted, given the one-year change of -1.9% and the three-year annualised rate of 1.0%. However, the combination of affordability, steady demand, and achievable discounts on purchase prices could present opportunities for buyers who prioritise income and stability over rapid price gains.

Live properties in Woking

Investment properties in Woking, South East

1 bedroom retirement property for sale
56% below median price

£100,000 - Guide Price

1 bedroom retirement property for sale

Bainton Mead, Woking, Surrey, GU21

Properties needing refurbishment in Woking, South East
Needs Refurb
2 bedroom flat for sale
On market for 178 days

£250,000 - Guide Price

2 bedroom flat for sale

Century Court, Woking, GU21

Slow to sell properties in Woking, South East
Slow to Sell
2 bedroom retirement property for sale
Reduced by 25%

£75,000 - Guide Price

2 bedroom retirement property for sale

Halleys Court, Woking, GU21

Big price drop properties in Woking, South East
Big Price Drop
Detached house for sale
6,000 sq ft

£1,000,000 - Offers Over

Detached house for sale

Mount Road, Woking, Surrey, GU22

Properties with planning granted in Woking, South East
Planning Granted
1 bedroom retirement property for sale
68% below median price

£65,000 - Guide Price

1 bedroom retirement property for sale

Mount Hermon Road, Woking

Low price-per-sq-ft properties in Woking, South East
Low Price per Sq Ft
1 bedroom flat for sale
22% below median price

£175,000 - Guide Price

1 bedroom flat for sale

Bradfield House, Bradfield Close, W...

Auction properties in Woking, South East
Auction

Achieved vs asking prices

Key takeaway: Balanced market

Discounts exist, but they won't transform deal economics on their own.

Headline stats

• Median discount: £8,000

• 1 in 4 properties sell at > £15,000 below asking

• 1 in 10 properties sell at > £30,000 below asking

In percentage terms:

• Median discount of 2.0%

• 25% of properties discounted by > 3.7%

• 10% of properties discounted by > 5.5%

Best places to invest in Woking

Top postcodes for rental yield and (annualised) capital growth

Rank
Postcode
Yield
Capital growth
Median £/sq ft
1GU225.6%1.9%£492 / sq ft
2GU215.5%0.8%£487 / sq ft

Data sources

GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:

  • HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.

  • Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.

  • Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.

  • GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.

  • Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.

  • HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.

Data is updated continuously, matched across sources and rigorously validated.