A complete guide to property investment in East Putney.
Last updated: 18 September 2025
East Putney is a sought-after part of South West London, attracting a mix of young professionals and couples, as shown by its very high share of degree-educated residents and professionals in the 99th percentile. The area is defined by a strong private rental market — one of the highest in Britain — while owner-occupation is far less common here than in most other places. Property prices are on the higher side, with the median price per square foot at £792 per sq ft, but the price-to-income ratio of 6.0 is fairly typical by London standards. Rental demand is robust, which is reflected in the 5.0% average rental yield and the fact that properties spend an average of 70 days on the market.
Median price per sq ft
£792 / sq ft
Average rental yield
5.0%
Capital growth (1y)
-0.3%
Sales in past year
234
* Property stats calculated for last full calendar year (2024).
Live prices in East Putney, South West London
* Extreme prices clipped for legibility
Median price
£630,000
25% of properties below...
£500,000
75% of properties below...
£850,000
Most expensive property
£9,950,000
Live listings
166
Median days on market
70
The outlook for East Putney remains steady, supported by strong fundamentals like the area's educated and professional population and persistent rental demand. While capital growth has changed only modestly — 1.9% over three years — the area's stability and appeal to affluent renters provide a reliable income stream for landlords.
With annual sales at 234, liquidity is healthy, and properties are not lingering excessively on the market. Investors should expect continued demand from young professionals and couples, but also be mindful that affordability pressures and modest capital growth could limit upside in the short term. Over the next year, East Putney is likely to remain a popular and dependable choice for buy-to-let investors who value stability and consistent rental returns.
Average yield (%)
* 2025 data for YTD
Median price per sq ft (£/sq ft)
* 2025 data for YTD
Investment properties in East Putney, South West London
£400,000
4 bedroom flat for sale
Carlton Drive, London
£849,950
2 bedroom apartment for sale
121 Upper Richmond Road, Putney, Lo...
£25,000
Garages for sale
Keswick Road, London, SW15
£1,100,000 - Guide Price
5 bedroom end of terrace house for sale
Putney Bridge Road, London, SW15
£500,000
3 bedroom apartment for sale
Upper Richmond Road, London
£357,500 - Guide Price
2 bedroom flat for sale
36b Upper Richmond Road, Putney, Lo...
Buyers have some negotiation leverage, but not much.
• Median discount: £15,000
• 1 in 4 properties sell at > £29,062 below asking
• 1 in 10 properties sell at > £69,000 below asking
In percentage terms:
• Median discount of 2.3%
• 25% of properties discounted by > 4.3%
• 10% of properties discounted by > 6.9%
Top postcodes for rental yield and (annualised) capital growth
GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:
HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.
Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.
Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.
GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.
Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.
HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.
Data is updated continuously, matched across sources and rigorously validated.