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Property investment stats for Ashford (Ashford), South East

A complete guide to property investment in Ashford.

Last updated: 18 September 2025

Investment summary

Ashford offers a mix of affordability and rental appeal, making it an interesting spot for investors looking for balanced returns. The average price-to-income ratio of 5.1 suggests homes are relatively accessible compared to many parts of the South East, while the £340 per sq ft points to reasonable entry costs. Liquidity is decent, with homes spending a typical 55 days on the market and annual sales at 981, indicating steady demand. Rental investors will note a private rental sector in the 64th percentile, with families making up a strikingly high proportion of households (90th percentile), which could drive demand for larger homes.

Image of Ashford (Ashford), South East

Key investment stats for Ashford

Median price per sq ft

£340 / sq ft

Average rental yield

5.7%

Capital growth (1y)

-2.5%

Sales in past year

981

* Property stats calculated for last full calendar year (2024).

Live property stats in Ashford

Live prices in Ashford (Ashford), South East

* Extreme prices clipped for legibility

Properties for sale

Median price

£340,000

25% of properties below...

£250,000

75% of properties below...

£475,000

Most expensive property

£1,900,000

Live listings

634

Median days on market

55

Should you invest in Ashford?

Opportunities

  • Strong rental yields of 5.7% and a top postcode district yield of 6.0% highlight the potential for attractive income streams.
  • The high proportion of families (in the 90th percentile) and a private rented sector above average may support ongoing demand for both houses and flats.
  • Achievable discounts on purchases, with a median of £4,750 (the typical achieved discount), could improve entry value for buyers.

Risks

  • One-year capital growth has changed by -2.5%, which may give some investors pause on short-term appreciation.
  • The area has a lower than average share of degree-educated and professional residents (both below the 40th percentile), which could affect long-term growth drivers.
  • The rent-to-income ratio of 24.8% suggests some affordability pressure for tenants, possibly limiting future rent increases.

Outlook

Looking ahead, Ashford's combination of affordability and robust rental yields should continue to attract investor attention. The annualised capital growth over three years sits at 2.2%, showing a steady if unspectacular track record for price growth. With families making up a large share of the population and a healthy private rented sector, demand for rental properties — especially larger homes — should remain resilient.

Investors should weigh the recent change in one-year capital growth (-2.5%) against the longer-term three-year performance (6.9%), as the market may be experiencing short-term adjustment rather than a structural shift. Overall, Ashford looks set to offer stable, income-focused opportunities with moderate growth potential over the next year.

Live properties in Ashford

Investment properties in Ashford (Ashford), South East

1 bedroom flat for sale
52% below median price

£110,000

1 bedroom flat for sale

Beaver Road, Ashford

Properties needing refurbishment in Ashford (Ashford), South East
Needs Refurb
2 bedroom detached bungalow for sale
On market for 178 days

£350,000 - Guide Price

2 bedroom detached bungalow for sale

Harvey Road, Willesborough, TN24

Slow to sell properties in Ashford (Ashford), South East
Slow to Sell
1 bedroom flat for sale
Reduced by 29%

£75,000 - Guide Price

1 bedroom flat for sale

Park Street, ASHFORD, Kent, TN24

Big price drop properties in Ashford (Ashford), South East
Big Price Drop
8 bedroom semi-detached house for sale
High yield opportunity

£575,000 - Offers in Region of

8 bedroom semi-detached house for sale

Albert Road, Ashford

HMO properties in Ashford (Ashford), South East
HMO
5 bedroom link detached house for sale
3,299 sq ft

£600,000

5 bedroom link detached house for sale

Church Road, Willesborough, Ashford...

Properties with planning granted in Ashford (Ashford), South East
Planning Granted
2 bedroom apartment for sale
54% below median price

£110,000

2 bedroom apartment for sale

Tufton Street, Ashford TN23

Low price-per-sq-ft properties in Ashford (Ashford), South East
Low Price per Sq Ft
1 bedroom flat for sale
46% below median price

£90,000 - Guide Price

1 bedroom flat for sale

Park Street, Ashford, TN24

Auction properties in Ashford (Ashford), South East
Auction

Achieved vs asking prices

Key takeaway: Balanced market

Discounts exist, but they won't transform deal economics on their own.

Headline stats

• Median discount: £4,750

• 1 in 4 properties sell at > £8,000 below asking

• 1 in 10 properties sell at > £15,000 below asking

In percentage terms:

• Median discount of 1.3%

• 25% of properties discounted by > 2.6%

• 10% of properties discounted by > 4.2%

Best places to invest in Ashford

Top postcodes for rental yield and (annualised) capital growth

Rank
Postcode
Yield
Capital growth
Median £/sq ft
1TN236.0%2.9%£343 / sq ft
2TN245.8%1.8%£338 / sq ft
3TN255.1%4.4%£384 / sq ft

Data sources

GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:

  • HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.

  • Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.

  • Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.

  • GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.

  • Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.

  • HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.

Data is updated continuously, matched across sources and rigorously validated.