Property investment stats for South Ealing, North West London

• The average rental yield is a healthy 4.9%, with the top local postcode district achieving up to 5.6% — both attractive figures for buy-to-let investors.
• Median asking rents for a 2-bedroom flat are £2,174, while a 3-bedroom house commands £2,995, reflecting strong tenant demand from families and professionals.
• The area’s high proportion of young professionals and families (85th and 71st percentiles) points to a stable tenant base and potential for long-term occupancy.

• The price-to-income ratio of 8.8 and rent-to-income ratio of 28.8% are high, even by London standards, so affordability could be a concern for some tenants and buyers.
• Properties spend an average of 73 days on the market, which could mean slightly slower liquidity compared to more central or highly sought-after neighbourhoods.
• The median achieved price is £10,000 (the typical achieved discount) below asking, indicating buyers have some negotiating power and sellers may need to be realistic about pricing.

Looking ahead, South Ealing’s fundamentals remain solid. The area’s mix of strong rental yields (4.9%), steady capital growth (2.6% annualised over three years), and a large pool of professional renters bodes well for investor confidence.

With annual sales at 201 and a median price per square foot of £733 per sq ft, there is active turnover but not at a frantic pace, which is typical for stable London suburbs. Affordability metrics are stretched, but that is par for the course here and does not seem to be deterring demand. Investors should expect continued resilience, with steady returns rather than dramatic short-term gains. The long-term appeal lies in South Ealing’s stability and reliable tenant demand.