Property investment stats for Hook (Hart), South East

• The top-performing postcode district offers rental yields of 4.5%, which is higher than the area average and could appeal to yield-focused investors.
• Strong owner-occupier demand (in the 88th percentile) and a high proportion of professional households (in the 86th percentile) support long-term price stability.
• Properties are typically selling for their asking price (median discount of £0 (the typical achieved discount)), indicating solid demand and good liquidity.

• Rental yields are not exceptional (average yield of 4.0%), so investors seeking high income may find better prospects elsewhere.
• The private rented sector is relatively small (in the 29th percentile), which could limit tenant pool size and growth in rental demand.
• The area’s low proportion of single occupiers (in the 9th percentile) means limited appeal for those targeting young professionals or transient renters.

The next 12 months look steady for Hook, with no obvious red flags or runaway growth on the horizon. The area’s strong professional and family demographic should keep demand stable, and the current pace of sales suggests that liquidity will remain healthy.

While rental yields are not headline-grabbing, the combination of affordability and stability will appeal to investors who prefer a lower-risk, long-term approach. If you’re after a reliable market with a solid track record and little drama, Hook’s property scene should continue to tick along nicely.