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Property investment stats for St Helens (St. Helens), North West

A complete guide to property investment in St Helens.

Last updated: 18 September 2025

Investment summary

St Helens offers a mix of affordability and growth that stands out in the North West. The price-to-income ratio of 3.8 keeps homes accessible for local buyers, while the median price per square foot of £197 per sq ft is on the lower end compared to many other UK towns. The market has seen robust momentum, with capital growth over one year at 7.8% and a three-year annualised growth of 5.4%. Liquidity is decent, with properties spending a median of 47 days on the market, and the median achieved minus asking price at £2,000 (the typical achieved discount) suggests sellers are generally realistic.

Image of St Helens (St. Helens), North West

Key investment stats for St Helens

Median price per sq ft

£197 / sq ft

Average rental yield

6.7%

Capital growth (1y)

7.8%

Sales in past year

1,174

* Property stats calculated for last full calendar year (2024).

Live property stats in St Helens

Live prices in St Helens (St. Helens), North West

* Extreme prices clipped for legibility

Properties for sale

Median price

£215,000

25% of properties below...

£149,950

75% of properties below...

£305,000

Most expensive property

£1,500,000

Live listings

532

Median days on market

47

Should you invest in St Helens?

Opportunities

  • Strong rental returns are available, with an average rental yield of 6.7% and the top-performing postcode district reaching 6.8%.
  • Entry costs remain low, with a median sale price for a 2-bedroom flat at £90,000 and a 3-bedroom house at £225,000.
  • The area’s rental market is supported by a relatively high proportion of single occupier households in the 69th percentile and a solid showing of families in the 63rd percentile.

Risks

  • The degree-educated population is only in the 23rd percentile, and professionals and managers are in the 19th percentile, which may limit the potential for rapid gentrification or higher-end rental growth.
  • Social rented housing is in the 80th percentile, which could mean a larger proportion of tenants are reliant on benefits or have lower incomes, possibly affecting rental stability.
  • The unemployment rate sits in the 72nd percentile, so economic shocks could have a sharper local impact than in more affluent areas.

Outlook

Looking ahead, St Helens seems set to remain attractive to value-driven investors. The one-year capital growth of 7.8% and three-year growth of 17.0% both signal a market that is still moving upward, albeit from a relatively affordable base. Rental demand should stay steady, with the rent-to-income ratio at 20.6% and a private rented sector close to the national average.

Liquidity is likely to hold up, considering the annual sales volume of 1,174 and the current pace of transactions. However, the area’s economic fundamentals are not bulletproof, so I’d keep an eye on employment trends and any shifts in the local jobs market. Overall, St Helens is unlikely to deliver fireworks, but for those seeking reliable returns and manageable entry costs, it’s hard to ignore.

Live properties in St Helens

Investment properties in St Helens (St. Helens), North West

2 bedroom semi-detached house for sale
29% below median price

£110,000 - Offers Over

2 bedroom semi-detached house for sale

Renfrew Avenue, St. Helens, Merseys...

Properties needing refurbishment in St Helens (St. Helens), North West
Needs Refurb
3 bedroom link detached house for sale
23% below median price

£195,000 - Offers in Excess of

3 bedroom link detached house for sale

Campion Close, Saint Helens, Mersey...

Priced to sell properties in St Helens (St. Helens), North West
Priced to Sell
4 bedroom semi-detached house for sale
On market for 180 days

£265,000

4 bedroom semi-detached house for sale

Cambourne Avenue, St. Helens, WA11

Slow to sell properties in St Helens (St. Helens), North West
Slow to Sell
2 bedroom apartment for sale
Reduced by 20%

£55,000 - Guide Price

2 bedroom apartment for sale

Boardmans Lane, St Helens

Big price drop properties in St Helens (St. Helens), North West
Big Price Drop
4 bedroom terraced house for sale
High yield opportunity

£225,000 - Offers Over

4 bedroom terraced house for sale

North Road, St. Helens

HMO properties in St Helens (St. Helens), North West
HMO
5 bedroom detached house for sale
1,989 sq ft

£500,000

5 bedroom detached house for sale

Heigham Gardens, St. Helens, WA9

Properties with planning granted in St Helens (St. Helens), North West
Planning Granted
3 bedroom semi-detached house for sale
30% below median price

£175,000

3 bedroom semi-detached house for sale

Dearham Avenue, St. Helens, Merseys...

Low price-per-sq-ft properties in St Helens (St. Helens), North West
Low Price per Sq Ft
4 bedroom bungalow for sale
25% below median price

£165,000 - Guide Price

4 bedroom bungalow for sale

Carr Mill Road, St. Helens, Merseys...

Auction properties in St Helens (St. Helens), North West
Auction

Achieved vs asking prices

Key takeaway: Balanced market

Buyers have some negotiation leverage, but not much.

Headline stats

• Median discount: £2,000

• 1 in 4 properties sell at > £5,000 below asking

• 1 in 10 properties sell at > £10,000 below asking

In percentage terms:

• Median discount of 1.0%

• 25% of properties discounted by > 3.3%

• 10% of properties discounted by > 6.1%

Best places to invest in St Helens

Top postcodes for rental yield and (annualised) capital growth

Rank
Postcode
Yield
Capital growth
Median £/sq ft
1WA106.8%5.9%£199 / sq ft
2WA96.8%5.6%£196 / sq ft
3WA116.0%5.7%£211 / sq ft

Data sources

GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:

  • HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.

  • Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.

  • Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.

  • GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.

  • Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.

  • HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.

Data is updated continuously, matched across sources and rigorously validated.