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Property investment stats for Rugeley, West Midlands

A complete guide to property investment in Rugeley.

Last updated: 18 September 2025

Investment summary

Rugeley offers an accessible entry point for property investors, with a median price per square foot of £233 per sq ft and a price-to-income ratio of 4.1 that sits comfortably below the national average. The area has shown stable growth, as seen in the capital growth over one year of 1.8% and three-year annualised growth of 2.4%. Liquidity is reasonable, with properties spending a median of 35 days on the market, and a median discount to asking price of £4,975 (the typical achieved discount) suggesting buyers have some room to negotiate.

Affordability appears attractive for both buyers and renters, with a rent-to-income ratio of 20.5% and a mix of owner-occupied and private rented housing near the national median. The area has a slightly older demographic, with a higher proportion of couples and families, which may shape demand for larger homes. This context makes Rugeley a practical choice for investors seeking stable returns rather than rapid growth.

Image of Rugeley, West Midlands

Key investment stats for Rugeley

Median price per sq ft

£233 / sq ft

Average rental yield

4.8%

Capital growth (1y)

1.8%

Sales in past year

295

* Property stats calculated for last full calendar year (2024).

Live property stats in Rugeley

Live prices in Rugeley, West Midlands

* Extreme prices clipped for legibility

Properties for sale

Median price

£325,000

25% of properties below...

£235,000

75% of properties below...

£465,000

Most expensive property

£3,900,000

Live listings

202

Median days on market

35

Should you invest in Rugeley?

Opportunities

  • The average rental yield of 4.8% is competitive for the region, making Rugeley appealing for income-focused investors.
  • The median asking sale price for a three-bedroom house is £260,000, while the median asking rent is £1,048, suggesting good affordability and potential for solid rental demand from families and couples.
  • Liquidity is supported by a median 35 days on the market, indicating that properties do not linger unsold for long.

Risks

  • The degree-educated and professional population is in the lower percentiles nationally, which could limit future demand growth from higher-earning tenants or buyers.
  • The capital growth over one year of 1.8% and annualised three-year growth of 2.4% are steady but not exceptional, so investors should not expect rapid appreciation.
  • The median discount to asking price of £4,975 (the typical achieved discount) suggests buyers have negotiating power, possibly reflecting cautious demand or overambitious pricing.

Outlook

In the next twelve months, Rugeley’s property market is likely to remain steady, with no signs of dramatic shifts in either direction. The mix of affordability, stable rental yields, and reasonable liquidity should continue to attract investors seeking reliable income streams.

Demographic trends, such as a higher proportion of couples and families, will likely support demand for houses over flats. While growth may not be spectacular, the relatively low price-to-income and rent-to-income ratios provide a cushion against market shocks. Investors can expect a market that favours patience and steady returns rather than quick wins.

Live properties in Rugeley

Investment properties in Rugeley, West Midlands

3 bedroom semi-detached house for sale
20% below median price

£160,000 - Offers in Region of

3 bedroom semi-detached house for sale

Flaxley Road, Rugeley

Properties needing refurbishment in Rugeley, West Midlands
Needs Refurb
3 bedroom detached house for sale
On market for 178 days

£325,000 - Offers in Region of

3 bedroom detached house for sale

Etching Hill Road, Rugeley

Slow to sell properties in Rugeley, West Midlands
Slow to Sell
3 bedroom detached house for sale

£290,000 - Offers in Region of

3 bedroom detached house for sale

Lodge Road, Brereton

Properties with planning granted in Rugeley, West Midlands
Planning Granted
3 bedroom detached house for sale
37% below median price

£600,000 - Offers in Region of

3 bedroom detached house for sale

Mill Lane, Rugeley

Low price-per-sq-ft properties in Rugeley, West Midlands
Low Price per Sq Ft
5 bedroom detached house for sale
25% below median price

£360,000 - Guide Price

5 bedroom detached house for sale

Main Road, Brereton, Rugeley

Auction properties in Rugeley, West Midlands
Auction

Achieved vs asking prices

Key takeaway: Balanced market

Buyers have some negotiation leverage, but not much.

Headline stats

• Median discount: £4,975

• 1 in 4 properties sell at > £7,000 below asking

• 1 in 10 properties sell at > £10,000 below asking

In percentage terms:

• Median discount of 1.7%

• 25% of properties discounted by > 3.0%

• 10% of properties discounted by > 5.0%

Best places to invest in Rugeley

Top postcodes for rental yield and (annualised) capital growth

Rank
Postcode
Yield
Capital growth
Median £/sq ft
1WS154.6%3.1%£252 / sq ft

Data sources

GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:

  • HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.

  • Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.

  • Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.

  • GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.

  • Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.

  • HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.

Data is updated continuously, matched across sources and rigorously validated.