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Property investment stats for Willenhall, West Midlands

A complete guide to property investment in Willenhall.

Last updated: 18 September 2025

Investment summary

Willenhall offers a blend of affordability and strong rental returns, with a price-to-income ratio of 4.1 that signals homes are accessible compared to many parts of Britain. The area’s property market has shown resilience, with three-year capital growth of 13.8% and annualised growth over the same period at 4.4%. Liquidity is robust; homes spend an average of 26 days on the market and achieve their asking prices, as shown by the median discount of £0 (the typical achieved discount).

Rental yields are a highlight, averaging 6.1%, and even higher in the top-performing postcode district at 6.5%. The family-friendly demographic, with a families household percentile in the 91st percentile, suggests stable long-term demand. Social rented housing is also high, sitting in the 80th percentile, which may influence the character and opportunities for private landlords.

Image of Willenhall, West Midlands

Key investment stats for Willenhall

Median price per sq ft

£220 / sq ft

Average rental yield

6.1%

Capital growth (1y)

-0.0%

Sales in past year

387

* Property stats calculated for last full calendar year (2024).

Live property stats in Willenhall

Live prices in Willenhall, West Midlands

* Extreme prices clipped for legibility

Properties for sale

Median price

£220,000

25% of properties below...

£160,000

75% of properties below...

£277,500

Most expensive property

£820,000

Live listings

131

Median days on market

26

Should you invest in Willenhall?

Opportunities

  • Investors can benefit from strong rental yields of 6.1%, with even higher returns in the top postcode district at 6.5%.
  • The current median asking sale price for a three-bedroom house is £225,000, while the median rent for the same is £1,145, offering attractive entry points for buy-to-let.
  • Fast sales and properties achieving their asking price, as shown by 26 days and £0 (the typical achieved discount), make for a liquid market that reduces holding risks.

Risks

  • The unemployment rate sits in the 87th percentile for Britain, which may affect tenant stability and long-term capital growth.
  • The area has a low proportion of degree-educated residents and professionals (6th and 8th percentiles), which could limit the appeal to higher-income renters or buyers.
  • Social rented housing is in the 80th percentile, possibly increasing competition for tenants and influencing local rental values.

Outlook

The next year in Willenhall looks steady, with recent capital growth over one year at 0%, suggesting the market has paused after a period of strong gains. The area remains attractive for investors seeking reliable yields and quick sales, as evidenced by the 6.1% and 26 days.

Affordability, with a price-to-income ratio of 4.1, should help support demand even if broader economic conditions tighten. While the high unemployment rate is a concern, the large family population and stable rental returns indicate ongoing demand for well-priced homes. Investors should expect a market that favours income over rapid capital appreciation in the coming months.

Live properties in Willenhall

Investment properties in Willenhall, West Midlands

3 bedroom semi-detached house for sale
21% below median price

£240,000 - Offers in Excess of

3 bedroom semi-detached house for sale

Woodside Way, Willenhall, West Midl...

Properties needing refurbishment in Willenhall, West Midlands
Needs Refurb
3 bedroom semi-detached house for sale
29% below median price

£150,000 - Offers Over

3 bedroom semi-detached house for sale

Huntington Road, Willenhall, West M...

Priced to sell properties in Willenhall, West Midlands
Priced to Sell
2 bedroom flat for sale
On market for 175 days

£70,000 - Offers in Region of

2 bedroom flat for sale

Gomer Street, Willenhall, WV13

Slow to sell properties in Willenhall, West Midlands
Slow to Sell
3 bedroom end of terrace house for sale
Reduced by 19%

£121,500 - Guide Price

3 bedroom end of terrace house for sale

Locket Close, Walsall

Big price drop properties in Willenhall, West Midlands
Big Price Drop
2 bedroom semi-detached house for sale
8% local capital growth

£140,000 - Guide Price

2 bedroom semi-detached house for sale

Wilkes Avenue, Walsall

High capital growth properties in Willenhall, West Midlands
High Capital Growth
2 bedroom flat for sale
30% below median price

£115,000

2 bedroom flat for sale

Lichfield Road, Willenhall, West Mi...

Low price-per-sq-ft properties in Willenhall, West Midlands
Low Price per Sq Ft
3 bedroom end of terrace house for sale
10% below median price

£155,000 - Guide Price

3 bedroom end of terrace house for sale

Locket Close, Walsall, West Midland...

Auction properties in Willenhall, West Midlands
Auction

Achieved vs asking prices

Key takeaway: Seller's market

Asking and achieved prices are broadly aligned — little negotiation room on average.

Headline stats

• Median discount: £0

• 1 in 4 properties sell at > £5,000 below asking

• 1 in 10 properties sell at > £10,000 below asking

In percentage terms:

• Median discount of 0.0%

• 25% of properties discounted by > 2.4%

• 10% of properties discounted by > 5.0%

Best places to invest in Willenhall

Top postcodes for rental yield and (annualised) capital growth

Rank
Postcode
Yield
Capital growth
Median £/sq ft
1WS26.5%8.1%£201 / sq ft
2WV136.3%5.0%£214 / sq ft
3WV125.5%4.5%£239 / sq ft

Data sources

GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:

  • HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.

  • Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.

  • Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.

  • GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.

  • Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.

  • HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.

Data is updated continuously, matched across sources and rigorously validated.