A complete guide to property investment in Poole.
Last updated: 18 September 2025
Poole offers property investors a market with steady fundamentals and a mix of buyer types, with a notable presence of couples and older residents. The area’s average rental yield stands at 5.4%, which is attractive for those looking for income alongside potential for capital appreciation. Over the past three years, capital growth has been 7.8%, with an annualised rate of 2.5%, although the most recent year saw a modest change of -0.2%. Affordability sits in a middle ground, with a price-to-income ratio of 5.8 and a rent-to-income ratio of 26.5%.
Liquidity remains reasonable, as properties spend a median of 78 days on the market and there were 2,019 sales in the last year, suggesting buyers are still active. The median discount between achieved and asking prices is £5,000 (the typical achieved discount), hinting at some room for negotiation for investors.
Median price per sq ft
£385 / sq ft
Average rental yield
5.4%
Capital growth (1y)
-0.2%
Sales in past year
2,019
* Property stats calculated for last full calendar year (2024).
Live prices in Poole, South West
* Extreme prices clipped for legibility
Median price
£400,000
25% of properties below...
£285,000
75% of properties below...
£654,500
Most expensive property
£15,000,000
Live listings
1,871
Median days on market
78
Looking ahead, Poole’s combination of steady rental yields and moderate capital growth creates a balanced environment for investors who value income as much as the chance for appreciation. The area’s affordability, as measured by the 5.8 price-to-income ratio, remains within reach for a broad range of buyers.
Sales activity and time on market metrics suggest that liquidity is healthy, though the presence of a sizeable older population may shape future demand. With a strong base of private renters and couples, rental demand is likely to stay resilient. Overall, Poole presents a cautiously optimistic outlook — investors who prioritise steady income and manageable risk may find it a rewarding choice.
Average yield (%)
* 2025 data for YTD
Median price per sq ft (£/sq ft)
* 2025 data for YTD
Investment properties in Poole, South West
£130,000 - Offers Over
1 bedroom flat for sale
Westbourne/ Branksome Area *
£190,000
2 bedroom apartment for sale
High Street, Poole, BH15
£220,000
3 bedroom maisonette for sale
Perry Gardens, Poole, BH15
£44,950
2 bedroom mobile home for sale
Napier Road, Poole
£375,000 - Offers Over
5 bedroom house share for sale
Alder Road, Poole
£1,950,000 - Guide Price
6 bedroom detached bungalow for sale
Western Avenue, Branksome Park
£70,000 - Guide Price
1 bedroom apartment for sale
Station Road, Parkstone, Poole, BH...
£100,000 - Guide Price
2 bedroom flat for sale
Freshwater Drive, Poole, BH15
On average, properties sell slightly below asking; careful comp analysis is key.
• Median discount: £5,000
• 1 in 4 properties sell at > £14,000 below asking
• 1 in 10 properties sell at > £25,000 below asking
In percentage terms:
• Median discount of 1.8%
• 25% of properties discounted by > 3.5%
• 10% of properties discounted by > 5.4%
Top postcodes for rental yield and (annualised) capital growth
GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:
HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.
Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.
Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.
GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.
Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.
HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.
Data is updated continuously, matched across sources and rigorously validated.