Property investment stats for Jaywick, East of England

• Investors can benefit from strong rental yields of 7.6%, which are well above the national average.
• The affordable entry price, with a median price per square foot of £226 per sq ft, makes Jaywick accessible for first-time or value-focused investors.
• The private rental market is particularly active, sitting in the 81st percentile, which could support ongoing rental demand.

• The area has a very high unemployment rate, in the 99th percentile, which may affect tenant stability and long-term growth prospects.
• The local population is heavily skewed towards older residents and single occupiers, with families and younger professionals in the bottom percentiles, which may limit future demand diversity.
• Capital growth has been modest, with a three-year annualised growth rate of 0.6%, suggesting limited short-term upside.

Jaywick’s property market is likely to remain attractive to yield-focused investors, given the average rental yield of 7.6% and continued affordability. The high proportion of private renters and relatively quick sales process (with a median days on market of 77 days) suggest liquidity will stay reasonable for the near term.

However, the area’s older demographic and high unemployment rate could pose challenges for sustained demand and capital growth. While recent capital growth has changed by 7.0% over one year, the three-year trend is more muted at 0.6% annualised. Investors should expect steady rental income but temper expectations for rapid appreciation. Overall, Jaywick is best suited for those prioritising cash flow over long-term capital gains.