Property investment stats for Freshwater and Totland, South East

• Investors can benefit from steady capital growth over three years of 11.4%, suggesting the area has delivered consistent returns for those with patience.
• The median discount of £10,000 (the typical achieved discount) on sales gives buyers room to negotiate and potentially secure better value.
• With a median asking rent for a 3-bedroom house at £1,150 and a median asking rent for a 2-bedroom flat at £875, rental properties may appeal to the large single-occupier and older population.

• The low proportion of families (in just the 3rd percentile) and young adults means limited demand from these groups, which could affect long-term rental growth.
• Properties take 98 days to sell, so liquidity is not a strong suit and investors may need patience to exit.
• The average rental yield of 3.6% is modest, so buy-to-let investors should not expect high cash flow returns.

The outlook for Freshwater and Totland is one of gentle stability rather than rapid change. With an older population and a market that moves at a slower pace, investors can expect a steady environment with few surprises.

Given the annual sales of 133 and moderate price levels, the area should remain accessible for buyers, though the lack of younger households and families may limit future demand growth. Rental yields are not especially high, so the area is best suited to investors looking for gradual capital appreciation rather than strong income. Overall, the next year is likely to see more of the same: slow but steady progress, with opportunities for careful buyers who are happy to play the long game.