Property investment stats for Ludgershall (Wiltshire), South West

• Rental yields in the top performing postcode district reach 4.9%, which is competitive for the region.
• The area’s affordability, as shown by the price-to-income ratio of 3.3, may appeal to value-focused investors and first-time buyers alike.
• With families and couples making up the vast majority of households, there is consistent demand for larger homes and stable tenancies.

• The most recent capital growth figure (-3.4%) indicates that prices have changed by this amount in the last year, which may concern those seeking short-term appreciation.
• The private rented sector is already in the 90th percentile nationally, suggesting strong competition among landlords.
• Social housing is also prevalent, with the area in the 79th percentile, which might affect rental pricing power and tenant mix.

Looking ahead, Ludgershall’s fundamentals remain steady despite recent changes in capital growth. The strong presence of families and couples, combined with the area’s affordability, underpins ongoing demand for both rental and owner-occupied homes. Rental yields in the top postcode district (4.9%) offer some reassurance for income-focused investors, even as price growth has moderated.

Liquidity is reasonable, with homes typically selling within 55 days. While competition in the private rented sector is high, the town’s demographic profile and accessible prices suggest a resilient market over the next year.