Property investment stats for Marlborough, South West

• The area’s rental market offers stable returns, with an average rental yield of 3.6% and the top postcode district achieving 3.5%.
• Median asking prices for a 3-bedroom house and a 2-bedroom flat are £435,000 and £362,500, respectively, which may appeal to buyers targeting different segments.
• The population is highly educated and professional, with both degree-educated and professionals/managers in the upper half of national percentiles, supporting demand for quality homes.

• Capital growth over the last year has changed by -3.8%, which could make short-term gains harder to achieve.
• Properties are taking around 100 days to sell, so liquidity is not especially high.
• The area has a high student population (in the 95th percentile), which could lead to more transient rental demand and potential void periods.

Looking ahead, Marlborough’s property market seems set for stability rather than rapid growth. The three-year capital growth stands at 5.3%, which annualises to 1.7%, suggesting slow but positive progress for those with a long-term view. Rental yields are steady at 3.6%, and the median discount of £5,475 (the typical achieved discount) means buyers may have some room to negotiate.

Affordability measures, such as a rent-to-income ratio of 25.1%, indicate that rents remain manageable for most tenants. The area’s strong professional and student base could help underpin demand, but investors should be prepared for longer selling times and moderate liquidity. Overall, Marlborough offers a safe but unspectacular environment for property investors who value stability over short-term returns.