Property investment stats for Longton, North West

• The top-performing postcode district offers rental yields of 5.5%, which is well above the local average and could appeal to yield-focused investors.
• Homes are relatively affordable compared to incomes, with a price-to-income ratio of 4.6, making entry costs lower than many parts of the country.
• The market is not especially fast-moving, with properties spending 41 days on market, offering buyers room to negotiate and time to consider purchases.

• Rental demand may be limited, as private renting sits in the 8th percentile and the area is dominated by older, owner-occupier households.
• Short-term capital growth has been soft, with 1-year growth of -3.9%, so investors seeking quick returns may be disappointed.
• The population of younger adults is extremely low, with those in their 20s and 30s both in the bottom 10th percentile, suggesting limited future demand from first-time buyers or renters.

Looking ahead, Longton feels set to continue its steady, unhurried pace. The area’s long-term capital growth is respectable, with three-year growth of 11.1% and annualised growth at 3.6%, though there’s little sign of a sudden surge in values. With such a high proportion of owner-occupiers, and a strong cohort of professionals and managers, the market is likely to remain stable rather than volatile.

Rental yields are modest at 3.7%, but there are pockets of stronger returns for those who know where to look. Investors should expect consistency rather than excitement here – and for some, that’s exactly the point.