Property investment stats for Congleton, North West

• Rental yields are competitive, especially in the top-performing postcode district, which offers yields of 5.4%.
• The median sale price for a three-bedroom house is £327,500, while the median rent for the same property is £1,300, creating potential for attractive returns.
• With annual sales at 564, there is enough liquidity for investors to enter or exit the market without significant delays.

• The rental sector is relatively small, with private rented housing in the 20th percentile, so finding tenants may be more challenging compared to more urban markets.
• The population is older, with the 60+ age group in the 75th percentile, which could limit future growth in rental demand from younger tenants.
• Families make up a smaller proportion of households, so demand for larger family homes may not see the same upward pressure as in more family-oriented areas.

Looking ahead, Congleton’s stable owner-occupier base and balanced affordability should keep the market on an even keel. The annualised growth over three years of 4.8% hints at steady, if unspectacular, appreciation. Investors who focus on the strongest rental districts and maintain realistic rent expectations can still achieve solid returns, especially given the median achieved minus asking price of £2,000 (the typical achieved discount).

While the rental market is not as deep as in bigger towns, the combination of reasonable entry prices, moderate yields, and low volatility makes this a market for patient, steady investors rather than those seeking rapid gains. The next twelve months look set to continue this trend, with no major shifts in supply or demand on the horizon.