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Property investment stats for Pickering, Yorkshire and The Humber

A complete guide to property investment in Pickering.

Last updated: 18 September 2025

Investment summary

Pickering is a small market town with a property market that moves at a measured pace. The area is characterised by an older population, with a high proportion of residents aged 60 and over in the 91st percentile for Britain, and a notable number of single occupier households. Property prices are relatively affordable compared to national averages, as reflected in the price-to-income ratio of 5.6, and the median price per square foot stands at £288 per sq ft. Liquidity is moderate, with properties typically taking 72 days to sell and annual sales at 147.

Image of Pickering, Yorkshire and The Humber

Key investment stats for Pickering

Median price per sq ft

£288 / sq ft

Average rental yield

3.6%

Capital growth (1y)

-2.2%

Sales in past year

147

* Property stats calculated for last full calendar year (2024).

Live property stats in Pickering

Live prices in Pickering, Yorkshire and The Humber

* Extreme prices clipped for legibility

Properties for sale

Median price

£250,000

25% of properties below...

£196,000

75% of properties below...

£398,000

Most expensive property

£1,495,000

Live listings

86

Median days on market

72

Should you invest in Pickering?

Opportunities

  • The price-to-income ratio of 5.6 suggests that homes are accessible for many local buyers, which can help underpin demand.
  • Investors can find a median discount of £2,225 (the typical achieved discount) when negotiating, offering scope to secure properties below asking prices.
  • The rental market, while modest, offers yields of 3.6%, and the top-performing postcode delivers 3.1%.

Risks

  • The population is older than average, with low proportions of young adults and families, which may limit long-term rental demand growth.
  • Recent capital growth has changed by -2.2% over the past year, which may indicate some short-term volatility or cooling.
  • The private rented sector is smaller than average, with a percentile of 37, so rental demand may be more limited compared to urban centres.

Outlook

Looking ahead, Pickering’s property market is likely to remain stable, supported by its affordability and steady local demand. The annualised growth over three years is 2.4%, showing a slow but positive trend, even as the one-year figure of -2.2% suggests recent softness. The older demographic and limited student or young professional presence mean that rapid shifts in demand are unlikely.

Rental yields of 3.6% and the achievable discounts when purchasing provide some appeal for investors seeking steady returns. However, the market is not likely to see dramatic growth or high liquidity, so investors should be prepared for a longer-term outlook and a focus on stability rather than quick gains.

Live properties in Pickering

Investment properties in Pickering, Yorkshire and The Humber

3 bedroom semi-detached house for sale
22% below median price

£213,000 - Guide Price

3 bedroom semi-detached house for sale

Whitfield Avenue, Pickering

Properties needing refurbishment in Pickering, Yorkshire and The Humber
Needs Refurb
3 bedroom terraced house for sale
On market for 178 days

£207,500 - Guide Price

3 bedroom terraced house for sale

Goslipgate, Pickering

Slow to sell properties in Pickering, Yorkshire and The Humber
Slow to Sell
2 bedroom apartment for sale
Reduced by 27%

£130,000 - Offers in Region of

2 bedroom apartment for sale

Ryebeck Court, Eastgate, Pickering,...

Big price drop properties in Pickering, Yorkshire and The Humber
Big Price Drop
3 bedroom end of terrace house for sale
46% below median price

£192,500

3 bedroom end of terrace house for sale

Southgate, Pickering

Low price-per-sq-ft properties in Pickering, Yorkshire and The Humber
Low Price per Sq Ft

Achieved vs asking prices

Key takeaway: Seller's market

Buyers should not expect big bargains — discounts are marginal.

Headline stats

• Median discount: £2,225

• 1 in 4 properties sell at > £5,625 below asking

• 1 in 10 properties sell at > £10,000 below asking

In percentage terms:

• Median discount of 1.0%

• 25% of properties discounted by > 2.8%

• 10% of properties discounted by > 4.5%

Best places to invest in Pickering

Top postcodes for rental yield and (annualised) capital growth

Rank
Postcode
Yield
Capital growth
Median £/sq ft
1YO183.1%3.3%£290 / sq ft

Data sources

GeoGlider calculates property investment stats by blending official and proprietary datasets. Here's a quick overview of key sources and how we use them:

  • HM Land Registry: Property transaction and sold-price records for England & Wales used to calculate historical capital growth, price levels and comparables.

  • Office for National Statistics (ONS): Demographic and economic indicators for the UK, including Census 2021, supporting area profiling and market context.

  • Ordnance Survey: Authoritative UK geospatial data powering accurate boundaries, roads and terrain for mapping and spatial analysis.

  • GeoProp: Our proprietary AI pipeline that processes millions of property listings to extract rich features and live market signals.

  • Department for Levelling Up, Housing & Communities: Energy Performance Certificate (EPC) scores and property floor areas.

  • HM Revenue & Customs (HMRC): Household income and employment data to understand local affordability and economic conditions.

Data is updated continuously, matched across sources and rigorously validated.